Executive summary. Part 2 left the experiment running against Everyone . Real projects don't look like that. So this part wires those same CMS Content Variations to two rival audience engines and measures what each actually does. Every number belo...

Part 1 argued that Content Variations is the CMS 13 feature that didn't get the keynote but should have. This is the follow-up: wiring those variations to Optimizely Feature Experimentation, measuring whether the traffic split actually holds, and...

Every release has a headline act. CMS 13’s is the obvious trio. Visual Builder became the default editing surface. Optimizely Graph and Opti ID are now mandatory in every license. The whole platform moved to .NET 10. Those got the demo slots and t...

64 websites. Live. Running on headless Optimizely with GraphQL. We just wrapped a major rollout for our Rockwool Digital Experience Platform  and the early numbers already tell a story. This wasn't about moving pixels. It was about rethinking how...

Major rollout for Digital Experience Platform complete. Product navigation working harder, documentation downloads up, dealer traffic growing.