Back in February I wrote about personalisation in CMS 13 using Audiences . Everything in that post still holds, with one condition I should have made louder: it only works when the CMS renders the page. The moment your front end is a separate...

In August,  Nikki Punjabi wrote about a gap in Optimizely SaaS CMS : there is no out-of-the-box way to share a draft page with someone outside the CMS. The editor preview is session-bound. If a legal reviewer or brand owner without a CMS account...

One of the common questions around CMS 13 is whether it still supports personalisation without requiring additional products. The short answer is yes. CMS 13 includes built in personalisation using what were previously known as Visitor Groups. In...

If you are working in experimentation, you will know that speed matters. The quicker you can go from idea to implementation, the faster you can learn, optimise, and deliver impact. In this short video, I demonstrate just how quick and easy it is t...

Introduction A couple of months ago, my team and I took part in the Opal Innovation Challenge (Which we proudly won). We decided to create an agentic AI experience that brings audience insight directly into content workflows, the  Virtual Focus...